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Online Marketing for Small Businesses in easy steps: Includes Social Network Marketing, by Julia Doherty
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Online presence has become vital for all businesses; large, small or the self-employed. Whether you like it or not, if you don't take steps and manage your online presence, your customers and clients will. It's not enough to just have a website; social networking sites are the new word of mouth marketing channels and they're very powerful in spreading the word.
Online Marketing for Small Businesses in easy steps guides you through the essential steps you need to take to set your online strategy, make your website work for you, and then covers the key social networking sites to generate a stronger and more loyal customer base. It concentrates on activities that are essential and free, and steers clear of costly forms of online marketing.
This new guide in the In Easy Steps series will help you learn about online marketing in digestible chunks.
Chapter 1 will help you work out where your customers are talking and set your social media goals.
Chapter 2 covers getting the most out of your website.
Then, start working on the social networking site(s) where your customers are most active. Covers Facebook, Twitter, LinkedIn, Pinterest and Google Plus.
- Sales Rank: #700670 in Books
- Brand: imusti
- Published on: 2015-03-17
- Original language: English
- Number of items: 1
- Dimensions: 8.80" h x .60" w x 7.20" l, .0 pounds
- Binding: Paperback
- 264 pages
- In Easy Steps
About the Author
Julia Doherty has successfully used online marketing since 2008 and was one of the early adopters of social media marketing to 'shout' her causes! She now runs a dynamic Digital Online Marketing Agency in the U.K.
She was also the European finalist in "Podcast of the Year" in 2010.
Most helpful customer reviews
0 of 0 people found the following review helpful.
A must have in your library for any small business
By B. White
I borrowed this book from the library and couldn't put it down. I wanted my own copy to write in the margins. So much great information that isn't out of date like many. I intend to put into practice all that I have learned (and the information I haven't yet assimilated). It is formatted in a pleasing and yet well organized way. An asset to any entrepreneur in the world of social media.
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